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Balancing Your Website Content

August 09, 2018

Videos, recordings, and music on websites can be very useful to relay complex information, preview self-created music and audio content such as podcasts or radio shows.  The most difficult parts of using any content are balancing, obtaining and creating the content for your website. In this article will we be breaking down this topic and looking at the best way to successfully integrate these different forms of media into your website. 

Firstly, any content on your website be it videos, pictures or written needs to belong to you or your business. You will either want to have purchased the copyright, licenses or have created or hired someone to create the content. This keeps you and your business safe from potential legal ramifications. It is always better to be safe than sorry in these situations. Most small businesses do not have the time or financial backing to pursue a lengthy legal battle, so covering your bases and investing a little bit can be useful in the long run. 

Secondly, a huge mistake many people make when developing a website is relying too much on the media rich content such as videos. Sacrificing written content for videos, recording or music is never a good idea. Search engines rank your website based on the readable content available. Supplementing your written content with videos or other media files can lower your ranking in search results causing you to lose client traffic and possibly revenue.

Finally the last and possibly most important aspect of using media files on your website is the placement, organization, and balance. Users of your website want to have an entertaining enjoyable experience on your website. If your website is overcrowded with media a user may find this obtrusive. A potential customer seeks balance among your website. You need to provide them a good amount of written material they can read, digest and understand alongside the use of media that can expand further on the topic. 

These are just a few of the things you need to take into account when incorporating videos, music or recordings into your website. Remeber to always have the rights to use the media, never replace too much of your written content, and always strive for a healthy balance between your media and written content. You can always ask the advice of a web developer. For more information or to start a web development project, you can click here. 


How To Get Pictures For Your Website

July 26, 2018

Graphics, images, and videos are wonderful additions to every website. They can inspire new customers to make purchases, promote loyal customers to continue visiting your site and help you relay information, moods, and other desired emotions onto your audience. With this in mind, you may want to begin filling your website with a plethora of images ranging from small to large. Before you have your web developer overload your website lets look closer at some of the important aspects of acquiring and using images. 

For websites to be included on your website you must either own the images, have written consent from the owner of the images to use it, or find an image that is copyright free to use. This may seem like an easy task but honestly, it can get a bit complicated. Let us look a bit closer at your three options and than you can decide what could work best for you. 

To own an image you or someone you have hired must take the photographs or you can purchase the rights from a photographer. Obtaining images through purchase or self-creation is one of the best ways to protect you and your website from potential copyright claims. 

Say you have a friend who is a photographer or find an image on someone's portfolio that you wish to use. If you reach out and get permission to make sure you follow up with a formal request and they respond in writing giving your their expressed permission. Without it, you can be held liable. It is always smart to cover all of your bases. 

Lastly, it is possible you can always find a copyright free photo on a gallery sight. There are multiple free and subscription-based gallery websites that have a multitude of images that are largely copyright free. Many times these websites simply request that you give the photographer credit. 

These are the main ways that you can obtain images for your website. Remember that images on your website serve an important function so be careful when adding them to your website. Careful consideration should be given and only high-quality images should be given a place on your business site. Always have the rights to use the image, and any images that you have created should be copyrighted by you or your business. Good luck in finding or creating suitable images for your company's website. If you need to redevelop or create a website you can click here to get a free quote. 

Source: MythosLife


Website Content Creation Expectations Vs Reality

July 19, 2018

With part one of the Expectations vs Reality series, we covered what really goes into the timeline for a website creation project. What you as a customer needs to provide at different steps of the process, what your web developer will be doing and we debunked a few myths that sadly have become a popular misconception within the industry. In this article, we are going to delve deeper into what you should be providing to your web developer, the reasoning behind this and debunk the myths that have formed over time.  

Your website is your touchstone to the online world, your source of online revenue, the main point of your client interactions and a huge representation of your company. With this in mind, the content on your website is crucial to the success of your online branding.  When planning your website you need to know that the content that will be placed on your website is your responsibility. 

Why is your content your responsibility? Your web developer is responsible for the development of your websites code, the design, and the layout. Your developer may be familiar with your company and branding to a degree but no one knows your company as well as you or your team does. If you hire a developer and insist the content creation be handled by your developer you should not hold your expectations too high, it is not a web developers mindset to create written content that is creative, compelling or even interesting. The more logical side of web developers take over when working, creativity in reference things like descriptions will suffer.

Always check and recheck your contract before you request content creation. If it is not listed in your contract then you are responsible for the content.  On the other side of the coin, when creating the content for your website it is always a smart decision to ask for input from your web developer. Your developer can let you know how much content is easily supported by your layout, the size of pictures you should use, and even advise on organic SEO. 

Work with your web developer not against them, remember that your developer will do everything in their ability to give you the best website possible. Combining your created website and original content will help your company grow. For more information or to start a project click here

Source: MythosLife

Web Development Timeline Reality Vs Expectations

July 13, 2018

MythosLife is a web development business that has been up and running for a while. The team has seen a lot, done a lot, and helped create websites for a multitude of different businesses and clients. Through all this experience we have learned quite a lot about the expectations clients have about the web development experience. Through our blog, we have covered a lot of information since we began and over the next series of articles, we will help debunk common misconceptions and myths that many business owners have about the web development process. In this article, we will look at the timeline of website creation from start to finish. 

Before you, as a client even contacts a web developer there are a few things you should already have ready. You should have a basic outline of what you need on your website. The crucial part of this outline is to focus on what you must have to properly perform your business functions. The needs must always outweigh the wants in the beginning. When you have put a together decent basic outline you can begin working on a comprehensive outline in which you can include things that you want, these are things you can negotiate on or take off if you need to save money. 

Once you contact a web developer it is time to solidify a design idea. This is a crucial moment where you need to work with and trust in your developer. When your design is finalized and your theme is worked out your developer will begin the website.  This is the point where your design and theme are set in stone, to redo the design your web developer will have to start from the beginning of the creation process. 

While your web developer is busy with the creation of your website, you should be busy with your content, have your business information, product descriptions and blogs ready to be added to your website when your web developer needs it. 

Unless clearly stated in your contract your web developer is not responsible for the content on your website. It is your job to provide everything you want on your website when it comes to written content, videos, and pictures.  The misconception that once you hire a web developer they will fully materialize your website including content is false. 

Your website is complete, your content is added, and now it is time to finish your payment process. During this time you may want to seriously consider hiring your developer to manage your website. Hiring a web developer to manage your website allows you to have a professional to update, maintain and edit your website as needed. 

If you have questions or would like to start a web development project click here

Source: MythosLife


Website Development Check List

July 05, 2018

Many times when a small business owner decides to have a website created they are often unsure of what they actually need. Remeber if you hire a developer and tell them exactly what you want, you will get what you have requested. Before you, as a small business owner approaches a web developer you need to have all your ducks in a row. You need to make sure you and your business are ready. Here are three major factors you need to consider before you begin a website project.

Firstly, you need to plan accordingly. Sit down with a notepad, pen, and someone you can bounce ideas off of this can be a close friend or an employee. Go over the different aspects of your website that you may want to be included. Common oversights that get left out are factors that you may need such as a blog if you are going to work on local SEO, a shopping cart if you are going to sell products, and a photo gallery if your business sells a service or unique products. Make a well-thought list of the things your website will need before you hire a web developer. 

Secondly, you will want to preplan your content. This can take a little while so it is best to be ready or at least prepped to begin creating descriptions, biographical information about your company, and possibly have a few blogs ready to be uploaded. When it comes to content such as blogs and photos it might be best to invest a little bit of money to have a professional assist in the creation process. High-quality pictures will always stand out better for the right reasons and draw attention to your website. Well written blogs that are consistently posted helps your website gain a loyal following that can boost your companies online visibility. 

Finally, before you approach a web developer you need to secure the financial backing required to hire a professional.  No one wants to work for free and no one wants to get into financial difficulty based on a project, be it the developer or you the owner. Free quotes are an excellent way to gauge the overall cost of the website. Once you have received a few quotes it is good practice to secure the largest amount quoted, in addition to an extra $300 to $500 on top of that amount in case you find yourself adding extra work to the project. 

These are a few suggestions to help make your website development project run smoothly. Many times a web developer will go over what is expected of you to help streamline the process. Make sure you are ready before you start! For questions or to begin a web development project, you can click here

Source: Telegraph

Why Website Quality Is Declining?

June 28, 2018

Currently, there are more than a billion websites live on the internet. Designs range from the outlandish to boring. Luckily most websites fall somewhere in the middle, perfectly acceptable websites that serve their function. Sadly as of late many websites have shown a lack of quality, what could be bringing this on? With this rise of subpar websites, let us delve a little deeper into the cause and effect that this could be having on business, consumers, and developers.

Firstly, let's consider the mindset of most consumers today. As a consumer everyone wants a product or service cheap and quick. As someone who is seeking a developer to create a website, remember your investment in your website will directly correlate to the quality of your website. A developer will do their best within the constraints of your budget but if you are nickel and diming a developer to the point of frustration, you will get what you have paid for. Lowballing your budget can pay off in many aspects of purchases in your daily life. When it comes to your website you will want to invest a reasonable amount of money.

Secondly, if you are working with a professional developer you should have trust with your developer and take full advantage of their experiences within their field. Many times a developer has worked on websites similar to your website and can advise on multiple aspects such as design, color choices, and content. These ideas and inputs are invaluable. Work with your developer not against them.

Finally, developers can be at fault to a degree. When working with an individual or team that has hired the developer can be frustrating. With multiple sources of input come multiple ideas about design. It is easy to go into autopilot and simply produce a website that functions properly but does not show the businesses theme. Remeber as a developer you must keep a cool head, continue to provide the best service to your abilities and assist is guiding your client.

Overall this trend of subpar websites seems to be provoked by a breakdown in communication between website owners and the developers and a mindset that the cheapest product is the best. These may be a temporary trend that will fix itself, but everyone should take into consideration that if you can do your part than the website being created for you will rise above the crowd. This is essential in drawing more potential clients. For more information or to start a web development project click here.

Source: Mythoslife


Does a Website Increase Your Profit?

June 22, 2018

If you own a small business many times you question the importance of having your company online, if it is important for your small business to maintain a strong online presence, and if your website and help your company grow? When you zoom out and begin to take in the larger picture you will quickly come to realize how crucial it is to maintain your overall online branding.

Firstly, we need to look at the hard facts. In 2017 nearly 1.66 billion people purchased goods and services online. That is a huge number considering there are only 7.66 billion people alive. This means that more than a fifth of the global population shops online. In the same year, the total revenue from online purchases amounted to 2.3 trillion USD.

As a small business, it might be hard to picture yourself in the same league as the larger corporations that push the total online revenue higher, but any business can partake in the global online market. The key to this is keeping up a strong online presence, keeping your website updated and maintaining an up to date product listing. It is also crucial to the success of your website that you update your stock amounts consistently. You do not want to find yourself lacking an item that a customer ordered.

If this all seems a little overwhelming, you can always work with a professional web developer to maintain your website. A professional management service will let you leave the stress, headaches and hard work with someone who is skilled and qualified in the codes and techniques that are used to create, maintain and update a website. Many small businesses are now using web developers under contract to maintain their websites. Usually, this is done by signing a yearly contract and paying a set monthly retainer. The average price differs usually based on the scope of your website. For more information on this or feel free to contact us here.

Source: MarketWatch

Should You Update Your Website?

June 15, 2018

When you are working to update and bring your brand into the modern online marketplace there are often many questions that will go through your mind. Is this something I really need to do? What does my website need? Can I work with a professional? Will it be too expensive? Let us break down these questions and shed a bit of light on what goes into updating your old website.

Firstly, keeping your website updated to fit into the current aesthetic of the average website is crucial in keeping your clients and potential customers content. What do you need to add to your website to help create a more modern and up to date look and feel? Many websites are finding that certain classic website aspects are becoming more and more useful as search engines are constantly updating their algorithm, a major aspect that is being reused in websites is a blog section. A blog helps you connect with your client base and improve your searchability.

Besides adding a blog you may want to consider adding links to your social media accounts and online reviews. This assists in making your website and company seem more personable. Now, touching lightly on the overall design you should be aiming for is minimalistic and clean. It will be advantageous for your brand and the future of your website. A clean, simple and organized website can last much longer without needing to be updated constantly. This can save you time and money.

One of the biggest concerns you might have is whether hiring a professional is worth it and the cost that comes with this. A professional web developer is able to complete your website much quicker than you will likely be able to. They also have the experience and knowledge to complete the project correctly the first time. This will allow you to focus on other tasks connected to rebranding and announcements. For the most part, the cost of hiring a professional is easily outweighed by the benefits. Most website redesigns are priced off the over scope and work that will go into the project. you can work with your web designer to bring down the cost so it can be something more within your budget.

Overall keeping your website up to date and modern is important to the overall success of your website. A potential customer loses trust in a company that seems outdated. For more information on this subject or to hire a professional web developer you can click here.

 Source: MythosLife